That realization is coming not a moment too soon. Kate Smaje, senior partner, McKinsey & Company

“The crisis has forced every company into a massive experiment in how to be more nimble, flexible, and fast.” “That kind of speed is what’s unleashing a wave of innovation unlike anything we’ve ever seen.” Now, as leaders look ahead to the next year and beyond, they’re asking: How do we keep this momentum going? How do we take the best of what we’ve learned and put into practice throughout the pandemic, and make sure it’s woven into everything we do going forward? “Business leaders are saying that they’ve accomplished in 10 days what used to take them 10 months,” says Kate Smaje, a senior partner and global co-leader of McKinsey Digital. The COVID-19 pandemic is a full-stop on business as usual and a launching pad for organizations to become virtual, digital-centric, and agile-and to do it all at lightning-fast speed. If that’s true, that’s good news for business leaders who have spent the past five months running their companies in ways they never could have imagined. (172 pages)Ī study referenced in the popular magazine Psychology Today concluded that it takes an average of 66 days for a behavior to become automatic.

This collection is the first of five edited volumes to accompany our multimedia series, airing on CNBC, focusing on the forces shaping the next normal.

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